KUAC

KUAC RADIO AND TV STRATEGIC PLAN: 2004-2014 Adopted August 2004 CORE PURPOSE Improving Lives Through Broadcasting CORE VALUES Sustainability, Independence, Integrity Community, Education STRATEGIC DIRECTIONS • Establish KUAC as the most vital and trusted multi-media voice in AlaskaBroadcasting• Build an audience-focused KUAC that is responsive to community needso Develop and foster Community and University partnerships that add value toKUACo Expand Community Outreach effortso Develop a Feedback Mechanism to measure programmatic responses• Develop a dynamic programming mix for the broadcasting community weserveo Build a News and Public Affairs unit that supports the viewing/listening public’sneed for new information, offering feature-rich news stories with greaterdimensionality and multiple voiceso Provide appropriate Television Programming to address the desires and diversityof viewerso Develop Radio Programming that addresses important community and culturalissues and entertai